Well ..there is just so much going on online. It is very difficult and myopic to ignore.  

Marketing and Sales companies consider online action a waste of time ..at their own demise. Most CEOS are asking online marketers to “show them the money”. How will this add value to my current products and services, and how will it benefit the bottom line? These are valid points and I am also waiting to see the dividends from this online revolution for some firms and brands. Major international br...